About Me

User Researcher & Psychologist (MSc)

I have over 20 years of experience conducting user research for renowned companies. A psychologist by training, I am passionate about developing products and achieving the best-possible experience for the user aligned with business outcomes.

After founding and managing my own company eye square in Berlin for over 12 years, I moved to the UK in 2015 and have since been working in various user research roles as Head of Insight, Head of UX, Principal UX Researcher and Senior UX Researcher. Currently, I am Senior Manager Research & Insights at Publicis Sapient.

20+ years of experience in UX

  • Psychologist (Master of Science)
  • Specialising in Engineering Psychology / Cognitive Ergonomics & Computer Science

  • Broad international user research experience (Europe, US)
  • Emphatic moderation of in-depth interviews
  • Engaging moderation of workshops
  • Vivid presentations and invited speaker
  • Passion for design
  • Mentor and coach

  • Agile ways of working
  • Lean UX
  • Remote user research
  • Discovery user research
  • Government Digital Service Standard


Tim Hughes interviewed me on 28 July 2020 about "What Makes Great User Experience".

Usability & User Experience Book

Text book with UX basics for exam preparation.

-> Open Amazon

User Research & Agile

How can we integrate user research into agile? NHS Digital case study.

-> Open PDF

Contextual Research

Why we need to research in context to deliver great products - 3 case studies.

-> Open PDF